KFC
Year: 2016
Type: CMS
KFC Philippines’ CMS (Content Management System) is an internal platform designed to support employee management, branch performance tracking, and business analytics across all branches nationwide. The system centralizes operational data and provides tools that help both managers and staff monitor performance and improve efficiency.
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UI/UX Designer
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Adobe Photoshop
Adobe Illustrator
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Developers
Marketing Team
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Log In

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Dashboard

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Leaderboard

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Overview
The goal of the project was to create a user-friendly and structured system that simplifies complex operational data. It aimed to help leadership monitor branch performance, encourage healthy competition through leaderboards, and support data-driven decision-making across the organization.
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Role
As the UI/UX Designer, I was responsible for the overall user experience and interface design of the website.
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Responsibilities
- Led the UI/UX design of the CMS platform
- Designed dashboards for branch insights and analytics
- Created performance tracking tools and leaderboard interfaces
- Improved information architecture for complex data management
- Collaborated with developers and internal stakeholders
- Conducted design iterations based on feedback
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Impact
The system made performance tracking clearer and more accessible, helping managers make better decisions and motivating employees through real-time insights and rankings.