Drum Tao

Year: 2019
Type: Print Design

TAO: The Martial Art of Drumming is a high-energy Japanese taiko performance blending martial arts, choreography, and contemporary music. The goal was to translate the power, discipline, and elegance of the performance into a bold and culturally respectful visual system that worked across print and digital platforms

  • Lead Graphic & Communication Designer

    • Adobe Photoshop

    • Adobe Illustrator

    • Adobe InDesign

    • Event organizers

    • Marketing team

    • Production team

    • Venue coordinators

  • Promotions

  • Booklet

  • Brochure

  • Photowall

  • Poster

  • Email

  • Ticket & Booklet

  • Poster

  • Curtain

  • Overview

    Led the end-to-end graphic design for the live performance tour of Drum Tao, creating a cohesive and immersive visual identity across all event touchpoints.

  • Role

    As the Lead Graphic & Communication Designer I was responsible for conceptualizing and executing the overall visual direction of the event.

  • Responsibilities

    - Developed the overall event visual identity and art direction

    - Designed the official brochure booklet

    - Created promotional posters and marketing materials

    - Designed email campaign graphics

    - Produced the seat plan layout

    - Designed the event photowall backdrop

    - Ensured brand consistency across all printed and digital touchpoints

    - Coordinated with marketing, production, and print vendors for execution

  • Impact

    Delivered a unified and visually compelling event identity that strengthened brand presence, enhanced audience experience, and supported promotional efforts leading up to the performance.

Past Projects

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